Tue. Jun 25th, 2024

Tonya Tyler to head Corporate Economic Development for Xcel in New Mexico

Media Release, Xcel Energy:


Tonya Tyler, a longtime Xcel Energy employee in Amarillo, has been named manager for Corporate Economic Development in the company’s Texas-New Mexico service area, a new position that will enhance the company’s support for regional economic development efforts.

Tyler started with Xcel Energy’s predecessor company, Southwestern Public Service Company, in 1995 as a drive-up cashier with the company’s customer service group. In ensuing years, she gained extensive experience in all aspects of serving customers with later positions in Billing, Customer Service, Personal Accounts and Residential and Commercial Credit. For the last 16 years Tyler has worked as an account representative in the Texas-New Mexico Business Customer Relations group, managing relationships with some of the company’s largest customers.


“Tonya has spent her career building relationships in our communities and assisting our customers with every need,” said Brad Baldridge, Xcel Energy director of Customer and Community Relations. “This commitment to service, her attention to detail and her genuine enthusiasm for meeting customer needs and improving our communities make her an ideal fit for this newly created position.”


Tyler has been actively involved in community development and volunteerism in the Amarillo and Canyon area, and among her many board and committee assignments has served as president of Center City of Amarillo and as a director for the Canyon Chamber of Commerce. In her account management role she managed approximately 170 commercial and industrial customers in Texas and New Mexico with a total annual revenue of $68 million.


In her new position, Tyler will support the efforts of area economic development organizations and promote area communities for business growth and retention through programs such as Xcel Energy’s Certified Sites initiative, an online database of business and industrial sites across the company’s Texas and New Mexico service area. She is based at the 790 Buchanan regional headquarters building in Amarillo.

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